Here, I share claims that I’m a good marketer, but nowhere will you hear me say that I’m a good salesman. For me, it’s the intention. A salesman’s intention is to get your sale and will do what it takes to get your pen to their paper and move on to the next. Good marketing is sharing an expression of value to the person who needs to hear it at exactly the right moment, in a way that can scale. It’s not about the marketer at any point of the transaction.

But selling myself is something that’s uncomfortable to me. So, the more I can do it like a marketer, the more comfortable I can be.